The Edit: Visual Direction
Perfect for new or growing brands looking to establish a cohesive, scroll-worthy visual identity.
Service Description
Brand Discovery Questionnaire – Gain clarity on your brand’s personality, goals, and audience. Moodboard & Visual Direction – Curated inspiration to define your brand’s aesthetic. Curated Color Palette, Fonts & Brand Tone – Key elements for a cohesive visual identity. Feed Layout Planning – Sample grid mockups to visualize your social presence. Light Visual Guidance – Recommendations for photoshoots, Reels, and overall content styling. 1 Revision Round – Minor adjustments to ensure the direction aligns with your vision. Ideal For: Brands seeking a strong foundational visual strategy before producing content, running campaigns, or working with photographers and videographers.
Cancellation Policy
The Finery Edit – Services Policy This policy applies to all services provided by The Finery Edit, LLC, including social media management, content creation, reel editing, event coverage, and weddings. Scope of Services: Services and deliverables are limited to what is outlined in the selected package or agreement. Additional work requested outside the agreed scope may incur extra fees. Creative Direction & Style: The Finery Edit maintains full creative discretion over filming, editing, captions, music, and storytelling. Final creative decisions remain with The Finery Edit. Content Coverage: All content is documentary and candid in nature. Specific shots, moments, or outcomes cannot be guaranteed due to live events, venues, or environmental factors. Revisions: All packages include one round of minor revisions. Additional revisions or edits outside the original scope may incur additional fees. Delivery Timeline: Timelines vary by package. Expedited or rush delivery may incur extra fees. Payment Terms: A non-refundable retainer may be required to secure services or dates. Remaining balances must be paid in full prior to delivery of final content. Invoices are due within 7 business days. A $500 late fee will apply if payment is not received by the due date. The Finery Edit reserves the right to withhold final content until payment is received. Cancellations & Rescheduling: Retainers are forfeited if services are canceled. Rescheduling is subject to availability and must be requested in writing. Usage Rights: The Finery Edit retains rights to use content for portfolio, marketing, and promotional purposes unless otherwise agreed. Ownership transfers to the client upon full payment. Third-Party Coordination & Liability: The Finery Edit is not responsible for limitations caused by venues, vendors, or unforeseen circumstances including weather, technical issues, or event disruptions.
Contact Details
hello@thefineryedit.com